Media & Entertainment companies use AWS to power digital transformation on display at NAB Show 2023

Organizations in the media and entertainment (M&E) industry are using Amazon Web Services (AWS) to reinvent how they handle their media workloads. NAB Show 2023, in Las Vegas from April 16–19, 2023, showcases the use of AWS solutions throughout the entire content life cycle—from creation to consumption. Using AWS, companies create, deliver, and monetize content with broadcast and direct-to-consumer media services to meet the fast pace of industry innovation and deliver scalable, resilient products. Find AWS at NAB in the West Hall of the Las Vegas Convention Center in booth W1701. Following is a list of AWS Partners for M&E with demonstrations and other activities across the trade show floor.

Featured technology partners

Broadcast

Broadcasters use a portfolio of purpose-built AWS services and appliances, along with AWS Partner solutions, to run their low-latency ingest, processing, creation, and distribution workloads.

Advanced Image Robotics (W3421G, W1701) offers a professional video-production solution called AIR One, featuring 4K video capture, switching, editing, and streaming through a simple Ethernet connection.

Diversified (W2573, W2575, W1701) delivers innovative digital media; collaborative, broadcasting, electronic security; and OTT solutions built on AWS to a global clientele across a wide range of markets.

Grabyo (N2873, W1701) offers a scalable, modern SaaS solution for live video production and content distribution. It allows multi-camera productions for remote teams to work collaboratively.

Evertz (N2225, W1529, W1701) provides high-capacity video supply chain solutions for cloud streaming and broadcast markets, facilitating content creation, distribution, and delivery.

LiveU (N3058, W1701) offers a portfolio ranging from portable production-level field units to LiveU Central—a unified management tool powered by AWS with orchestration, ingest, and distribution services.

M2A Media (W2654, W1701) helps rights holders and broadcasters distribute live and on-demand video by managing the behind-the-scenes complexities of video transport using AWS Media Services.

Ross Video (N2201, W1701) offers solutions for creating live productions on AWS, in virtual studios, or in newsrooms. Clients include broadcasters, houses of worship, stadiums, corporations, and governments.

Sienna (W1701) provides infrastructure for broadcast applications and cloud workflow using the NDI IP video protocol, an open standard for connecting video devices over a network.

SimplyLive (C4513, W1701), acquired by Riedel Communications in September 2022, provides software-based products for multi-camera production, specializing in demanding sports video and broadcast apps.

Solid State Logic (C6107, W1701) manufactures audio production tools on AWS for broadcast, live sound, music, and post-production, such as audio-mixing consoles, signal processors, and other technologies.

TAG Video Systems (W1542, W1701) is a software-based monitoring company that delivers near-real-time multi-viewing, probing, and monitoring solutions and helps clients to establish IP-based workflows on AWS.

Tagboard (W1701) offers a resource-efficient audience-experience platform designed to help storytellers produce engaging content through cloud productions.

Telos Alliance (W3751, W3673, W3766, W1701) has an extensive portfolio of audio solutions that support virtualization, moving the console out of the studio, and running media workflows smoothly on AWS.

Videon (W1701) delivers a unified hardware and software stack and complete set of tools for customers, partners, system integrators, and developers to build customizable video solutions.

Vizrt (W2772, W2821, W3577, W1701) offers software-based solutions available on AWS for near-real-time 3D graphics, video playout, studio automation, sports analysis, media-asset management, and storytelling.

Zixi (W3301, W1701) provides a software-defined video platform (SDVP) for broadcast-quality live video workflows over IP networks using AWS Elemental MediaConnect, AWS Elemental Link, and other AWS Media Services.

Content Production

AWS provides a comprehensive set of capabilities in the cloud for producing content and facilitating collaboration, including virtual workstations that run on powerful AWS GPU compute instances.

Adobe (N2438, N3109, N3208, N3209, N3211, N3212, N3215, N3308, N3310, W1701) offers its Adobe Creative Cloud suite on AWS, empowering media professionals to deliver high-quality content.

Arch Platform Technologies (W1701) offers creative infrastructure as a service, helping companies in design-intensive industries simply move creative workloads to the cloud.

Autodesk (W1701, N3043, N2562G) uses Amazon RDS, Amazon S3, and other AWS solutions to power software for designers, engineers, manufacturers, and postproduction teams, including tools for 3D applications.

Blackmagic Design (N2601, W1701) develops high-end video cameras and other hardware, along with services like its Blackmagic Cloud, which was built using Amazon ECS, Amazon CloudFront, Amazon RDS for PostgreSQL, and other services.

Colorfront (W1701) offers camera-to-post products, including Colorfront Streaming Server, a live streaming appliance that supports remote postproduction operations and runs on AWS.

FilmLight (W2574, W1701) is partnering with AWS to preview its integration with the AWS Cloud Digital Interface (CDI), a technology that makes running an interactive, high-fidelity Baselight session in the cloud possible.

Like Minded Labs (W1701) operates TODA, which provides a near-real-time solution platform for collaboration, media workflows, and over-the-shoulder interactivity nearly anywhere in the world.

Perforce Software (N2562F AWS, W1701) develops software that makes complex application development more collaborative and secure. Its software, like Helix Core, which helps manage code alongside large digital assets, is deployable on AWS.

RED Digital Cinema (W1701) manufactures professional digital cameras and offers RED Connect, an application that facilitates full-resolution live streaming over an IP network using an Ethernet cable.

Shenzhen AOTO Electronics Co. Ltd. (C7435, W1701) provides LED display, R&D, and manufacturing solutions.

Silverdraft (W1701) is a graphics-solutions company with a supercomputer architecture to address the processing needs for high-end, near-real-time rendering, virtual reality, and visual effects.

SmallHD (N212LMR, W1701) creates, builds, and retails high-end monitoring solutions for every filmmaker, from burgeoning content creators to blockbuster directors.

Streambox Inc. (W1701, W3421J) developed Streambox Bridge for AWS CDI, which provides instances for low-latency workflows over AWS or Amazon Interactive Video Service (Amazon IVS).

Vū Studios (W1701, L2, Unilumin Booth C8320) develops technology that simulates real environments in large-format virtual studios, offering various studio locations and studio customization with mobile LED screens.

Wacom Technology (C3748, W1701) develops products and software centering around tablets and digital-pen displays. Amazon AppStream 2.0 connects Wacom tablets to local computers, allowing collaboration with streaming applications.

WEKA (W1143F AWS, W1701) develops storage software for high-performance workloads that run on Amazon EC2 instances and can extend storage name spaces to Amazon S3 buckets.

Direct-to-Consumer & Streaming

AWS helps media and entertainment industry leaders reliably deliver, monetize, and support live and on-demand media over the internet and bring great experiences to screens everywhere.

Accedo (W2031, W2475, W1701) offers tailored products and specialist services to support its customers at every stage of the video-business journey—from strategy, design, and conception to delivery and post-launch optimization.

Amagi Media Labs (W1401, W2273, W2277, W234LMR, W1701) provides cloud-managed video software for creating channels on TV, OTT, and streaming services. Its CLOUDPORTXpress software uses an AWS-based UI to facilitate cloud-based channel playout.

Arc XP (W1143, W1701) will demonstrate its cloud-native, extensible platform for distributing content, monetizing websites, and delivering multichannel experiences. Built on AWS, Arc XP’s integrated system for broadcasters features an agile CMS, front-end experience builder, and dynamic video platform.

Ateme (W1517, W1701) provides bandwidth-efficient compression software, along with delivery and streaming solutions. Its 5G platform is integrated into AWS Wavelength 5G Mobile-Access Edge Computing (MEC) infrastructure.

Bitmovin (W3800, W1701) develops cloud-native software for video encoding, playback, and analytics that use AWS products such as Amazon S3 for storage and AWS EC2 API for running encoders.

Brightcove (W1921, W2473, W1701) provides video cloud-sharing software, including Brightcove Beacon, for delivering video. Its software uses AWS products for processing, storage, and application integration to simultaneous users.

castLabs (W3711, W1701) offers products to securely distribute video and audio assets across various consumer devices and platforms, including DRMtoday, which supports AWS streaming formats and uses AWS for easy billing.

Conviva (Encore Salon Saturday 2BDR—B, W1701) develops video streaming analytics software for delivering near-real-time data and uses AWS products like Amazon EC2 for cloud computing and storage.

Endeavor (W1701) offers the Endeavor Streaming Platform, which gives access to video distribution data on viewer interactions and uses AWS products such as Amazon Redshift for warehousing and visualizing data.

Harmonic (W1529, W2801, W1701) develops video-delivery infrastructure, including VOS360, a cloud-based SaaS platform for delivering and controlling video content that runs on AWS.

Imagine Communications (W2051I AWS, W2775, W1701) is a media software platform that offers tools for playout, ad insertion, supply chain management, and more. Its Imagine Aviator software provides cloud access to complement existing infrastructure.

Innovid (W1701) is an omnichannel marketing platform offering ad serving, ad customization, and more. It uses Amazon EC2 to house its infrastructure and other products like Amazon Redshift for data analytics.

Irdeto (Encore Salon 2BDR—J, W1701) provides digital platform security services for video entertainment, video games, and more, all deliverable through AWS.

LiveLike (W1701) is an audience-engagement platform that lets customers collect proprietary zero-party data, gamify apps, and make interactivity features, all run on AWS.

New Relic (W1701) provides a cloud-based platform for observing near-real-time metrics in software, like containerized environments, mobile apps, and AWS services.

Radio.Cloud (W1773, W1701) is a cloud-native platform for broadcast radio, offering support for content management and production, with a focus on automation, all while using AWS services like Amazon EC2 and AWS Lambda.

SpringServe (W1701) creates bespoke independent systems, allowing video and OTT businesses to serve video ads. With near-real-time analytics and multiple marketplaces, it’s the open-video ad platform.

Synamedia (W3927, W1701) provides antipiracy solutions and business analytics to a variety of streaming platforms, working with its clients to monetize and scale their services at the speed they require.

ThinkAnalytics (W2659, W1701) offers award-winning ML/AI technology to enhance content discovery worldwide. It uses video analytics, targeted advertising, and more to improve viewer engagement.

TripleLift (W1701) provides privacy-first, programmatic, and fraud-resistant advertising technology for online video, CTV, display, and native advertisements.

Data Science & Analytics

AWS helps companies manage large quantities of data with over 15 purpose-built database engines to optimize machine learning and personalize content.

Databricks (W1701) combines data warehouses and lakes in a single platform, creating an open, reliable platform for data analytics and AI.

Experian (W1701) offers 5 solutions to help unlock the possibilities that data holds, using ML and AWS services like AWS PrivateLink. It aggregates data for more than 1 billion consumers, providing identity protection and credit histories.

LiveRamp (W1701) offers privacy-enhanced customer-identity solutions for sales and marketing. The solutions integrate across AWS services, including Amazon Marketing Cloud and Amazon Redshift, to power modern, data-intensive advertising use cases.

mParticle (W1701) combines data governance and quality assurance protection with AI-powered insights, creating customized, relevant experiences for customers.

Neustar (W1701), acquired by TransUnion in 2021, manages millions of customer identities in high-value applications, including identity verification and fraud prevention.

Media Supply Chain & Archive

AWS helps media companies centralize their storage, process and distribute their content, and create high-quality content in mass quantities. With features like automated video-content analysis and data exchanges, companies can optimize their workflows in the cloud.

Ateliere (W1977, Wynn Salon 2BDR, W1701) offers low-code and no-code configurations for packaging and distribution in broadcast, OTT, and cable end points, saving customers up to 70% on total storage costs.

CloudSoDA (North Hall & Central Lobby—N1715, W1701) offers a way to analyze and control data movement between onsite and cloud-based storage tiers, including all Amazon S3 storage classes.

Dalet (W1935, W2272, W2276, W1701) helps media-rich organizations to optimize their production and distribution workflows, helping them to gain enhanced productivity and greater control over their content.

Fabric (W3421O AWS, W1701) offers a unified data architecture, supply chain management, and title-catalog management for media and entertainment companies, including global studios.

IMDb (W1701) has been the internet’s top collaborative TV and movie database since it was founded in 1993. It allows more than 83 million registered users to rate movies, shows, and actors.

Interra Systems (Baton) (N3159, W1701) helps OTT service providers, broadcasters, and other media companies deliver high-quality video while streamlining quality control, video analysis, and monitoring methods across the media supply chain.

Nomad (W1143D AWS, W1701) helps its customers merge cloud-based content with asset management and AI/ML technology, including live-to-VoD conversion, live streams, and video.

Prime Focus Technologies (W1143I AWS, W1755, W1701) automates content supply chains for enterprise-level media organizations by providing cloud computing and enterprise resource planning software called CLEAR.

Rightsline (Wynn/Encore Hospitality Suites—Encore Salon Saturday—M, W1701) helps the entertainment industry simplify its rights and royalty workflows, maximizing the intellectual property supply chain.

SDVI (W2327, W1701) supplies cloud-based media supply chain technology on the Rally platform, creating responsive and scalable infrastructures for its clients.

Telestream (W1501, W3241N AWS, W1701) empowers cost-effective and high-quality production, processing, storage, and distribution of any video content.

Veritone (W1410, W2173, W2177, W1701) has created the world’s first AI operating system, offering companies access to bespoke applications and AI solutions in cloud-native or hybrid environments.

Vidispine (an Arvato Systems company) (W2224, W1701) offers integrated solutions for project templating and queue management, with complete cloud solutions and services on AWS.

ZOO Digital (N2562I AWS, W1701) provides a cloud-based globalization management system for localizing media services that allow original video content to be adapted for different regions, cultures, and languages.

AWS Partners in panel sessions at NAB

We invite customers to join AWS and our Partners for these informative panel discussions at NAB.

Monday, April 17, 2023

“Unified Entertainment Data Architecture—Real-World Benefits”

• • Time: 11:00am–11:20am
  • Location: West Hall | W3421E Connect Innovation Theater
  • Fabric’s Studio software is the unified data platform for the media and entertainment industry. Hollywood’s favorite catalog-management solution—Studio—provides an internal source of truth for client catalogs and automates normalized data retrieval from first- and third-party data sources and systems. This award-winning platform allows customers and users to easily manage and report on their data through a beautiful and intuitive user interface. Fabric’s CPO, Robin Tucker, will demonstrate the core software capabilities, highlighting metadata, video, and image retrieval from Fabric’s new data service—Origin—and completing a title enrichment sequence from IMDb. Throughout 2023, Fabric is working with Lionsgate, Paramount, AWS, EIDR, and IMDb to define the Authenticated Data Standard—a framework to specify a core set of immutable metadata attributes that content creators can define and validate for authenticated distribution, sharing, and marketing. This will ensure content reaches audiences in the way originally intended by the studio and facilitate instant, efficient sharing of titles and assets between customers. Robin will summarize the initiative and discuss how Fabric’s demonstrated technology and services will support this groundbreaking new standard. More detail here.
  • Speaker: Robin Tucker, Chief Product Officer, Fabric

Monday, April 17, 2023

“How Lionsgate Seamlessly Enriched Their Catalog with IMDb and Fabric”

• • Time: 3:30 p.m.–3:50 p.m. PT
  • Location: West Hall | W1143B Intel. Content Innovation Theater
  • IMDb, the world’s most popular and authoritative source for information on movies, TV shows, and celebrities, and Fabric, the leader in metadata management for media and entertainment catalogs, have announced a new solution that allows media and entertainment companies to seamlessly enrich their catalogs using robust entertainment datasets from IMDb. Join this session to learn more about how Lionsgate has used the Fabric-IMDb solution to seamlessly enrich its catalog using IMDb metadata. More details here.
  • Moderator: Robert Raver, Sr. Media and Entertainment Specialist Solutions Architect, AWS
  • Panelists:
    • Natasha Bishop, Head of Business Development, IMDb
    • Rob Delf, CEO, Fabric
    • Renee McGinnis, EVP of Information Technology, Lionsgate

Monday, April 17, 2023

“Reimagining the Sports, News, and Television Experience in the Age of TikTok”

• • Time: 1:30 p.m.–1:50 p.m. PT
  • Location: West Hall | W1143B Intel. Content Innovation Theater
  • Media content owners and service providers are under relentless pressure to achieve profitability and increase margins for their services while easily adopting new technologies to achieve their goals. The shift from subscriber growth to profitability presents difficult challenges. Media owners have to maintain a delicate balance between increasing profit margins without increasing subscriber churn, especially with cost-sensitive consumers. Join Nomad, an intuitive cloud-based content and asset-management platform powered AWS, in partnership with Infinitive, a leading technology and transformational consultancy, for an insightful presentation and demonstration, where it will showcase pre-integrated direct-to-consumer video and live-event-streaming solutions for rapid deployment using the latest technologies.
  • Speaker: Adam Miler, CEO, Nomad