AWS for M&E Blog
Category: AWS Elemental MediaTailor
AWS Elemental MediaTailor supported video Ad serving protocols
AWS Elemental MediaTailor is one of five AWS Media Services that launched during re:Invent 2017 and currently supports HTTP Live Streaming (HLS). It is a content personalization and monetization service that allows customers to implement stitched server-side ad insertion for streaming video while maintaining high quality of service. It uses dynamic transcoding to reduce storage requirements […]
Why is server-side ad insertion important?
Is server-side ad insertion (SSAI) better than client-side ad insertion (CSAI) for streaming video? How do they differ? Which works best for OTT content monetization? How does the cloud enable more scalable solutions? You’ll find answer to all these questions on this explainer page, along with a deep dive into the ways the technologies perform today, […]
Building a video ecosystem in the cloud with AWS Elemental Technology partners
Creating an end-to-end solution for media processing and delivery in the cloud takes a lot of application expertise and a host of complementary tools. That’s why, when we launched AWS Media Services in November 2017, we didn’t do it alone. To offer customers the kind of choice, functionality, and flexibility they expect from next-generation video […]