AWS for M&E Blog

Category: Data Science & Analytics for Media

re:Invent 2024 spotlights innovations in Media, Entertainment, and Sports

AWS re:Invent, the biggest Amazon Web Services (AWS) event of the year, is almost here! Attendees will hear from AWS leaders about the latest cloud and generative artificial intelligence (AI) innovations during keynotes throughout the event. They’ll also have the opportunity to dive deep with AWS subject matter experts, customers, and partners in breakout sessions […]

AWS Elemental MediaLive Reservation Management: A Data-Driven Approach

The need for organizations and users to stream video to TVs, set-top-boxes, mobile viewers and websites is growing. As video streaming demands are surging, and so are costs. This blog walks you through visualizing and improving Amazon Web Services (AWS) Elemental MediaLive reservation utilization by creating an Amazon QuickSight dashboard using AWS Cost and Usage […]

Unlock the value of Media Archives with AWS

Efficiently managing vast media archives remains a significant challenge for content owners, particularly when faced with insufficient metadata for quick asset discovery and reuse. Traditional approaches to archive enrichment—whether through human effort and/or machine learning (ML)—often prove prohibitively expensive or time-consuming. In the following, we describe an innovative approach combining generative AI with ML to […]

Reinvent live sports search with generative AI on AWS

Imagine asking your TV, “When’s the next Formula One race?” and instantly getting accurate results. This is the future of live sports search, powered by generative AI. In an era where viewers expect quick and relevant information, traditional search methods often miss the mark, but a revolutionary solution is taking shape. Generative AI is transforming […]

How the Seattle Seahawks streamline game-day coverage using AI

AI-powered content automation system revolutionizes the Seattle Seahawks’ digital strategy, streamlining distribution of digital content, automating video uploads, transcripts, and summaries to enhance fan experience.

IBC 2024: A show for the books

The International Broadcasting Convention (IBC), held annually each fall in Amsterdam, provides a forum for forging new connections, reconnecting with old friends, and prompting productive conversations about the media and entertainment (M&E) industry, as well as topics like AI, sustainability, and diversity, equity, and inclusion. Amazon Web Services (AWS) participated in IBC 2024 with more […]

How the PGA TOUR uses machine learning and generative AI from AWS to enhance Media Asset Management

This blog was co-written by Byron Chapman, Director Media Asset Management & Media Workflows, PGA TOUR and Andres Carjuzaa, Co-Founder & CTO, Around. The PGA TOUR is the world’s premier membership organization for touring professional golfers. It co-sanctions tournaments on the PGA TOUR along with several other developmental, senior, and international tournament series. Housing, managing, […]

Maple Leaf Sports & Entertainment debuts generative AI video editor to deliver content to fans faster

This blog post was co-authored by Ryan Khurana, Lead, Machine Learning and Advanced Analytics, MLSE. In today’s social media-fueled 24/7 news and entertainment cycle, speed is of the essence, especially when it comes to sports coverage. Every pivotal moment has endless re-watch value, enabling a plethora of stories to be produced from vast archives. This […]

Dynamic FAST channels powered by Amazon Bedrock

In today’s streaming landscape, personalization and an enhanced user experience are paramount. This walk-through proposes a dynamic Free Ad-supported Streaming Television (FAST) channels solution integrated with generative AI to enrich the user experience. This solution achieves personalization based on targets, segments and any other information related to the user. By delivering personalized content, FAST channels […]

Beyond the box score: AWS and NFL AI-powered Tackle Analysis

Picture one of the most anticipated matchups of the NFL football season with the clock winding down. The quarterback hands off the football to the running back, who is met by a wall of defenders at the line of scrimmage. In this moment, it’s unclear if the running back will evade a tackle and make […]