Category: Amazon Rekognition

UPDATE: A new open source solution called Media Replay Engine (MRE) was released to the public that provides a scalable plugin-based framework designed to process live video sources and generate clips and highlights that support several linear and digital channel use cases. You can find it here: https://github.com/awslabs/aws-media-replay-engine. Broadcasters are increasingly looking to the cloud […]

This post is co-authored by Martin Whittaker – Technical Product Director, Evertz, Aekta Joshi – Sr. Cloud Infrastructure Architect – AWS ProServe M&E, and Mark Stephens, Partner Solutions Architect – AWS. The content and opinions in this post are those of the third-party author and AWS is not responsible for the content or accuracy of […]

Authored by Neil Anderson, Project Consultant at Codemill. The content and opinions in this post are those of the third-party author and AWS is not responsible for the content or accuracy of this post.   Over the last year, consumer demand for video content has exploded. According to Research and Markets, the global video streaming […]

Today, Discovery Inc. is bringing some much-needed culinary camaraderie into kitchens around the world through Food Network Kitchen. The subscription-based app offers home-bound foodies the chance to cook alongside celebrity chefs. Food Network Kitchen offers a hands-free cooking experience via Amazon’s voice technology and access to a large selection of live and on-demand cooking classes, […]

Overlay advertisements (also called banner advertisements) are often used during a broadcast to promote related or upcoming shows, or for general third-party advertisements. They are typically displayed in the lower third of the screen (overlapping the broadcast video), and disappear after a few seconds. Although these can be effective tools for building awareness about new […]

The following is a small sample of the sessions that happened during week 1 of re:Invent 2020 we think M&E Attendees will appreciate; we also have recaps of week 2 and week 3. Click the links provided under the session details to watch on-demand. To see what’s coming in the next weeks and get more […]

This post is co-authored by Jack Wenzinger, AWS M&E Partner SA, Ken Shek, Sr. ML Specialist SA, and Richard Averitt, CEO of Starchive. The content and opinions in this post are those of the third-party author and AWS is not responsible for the content or accuracy of this post. ESSENCE Communications is a media, technology, […]

Customers are often overwhelmed with the amount of undifferentiated heavy-lifting involved in preparing their media for monetization and streaming. The traditional ad insertion process is repetitive, error-prone, and time-consuming, and ads are inserted in a non-intrusive way so that the attention of the audience is not disturbed when presented with ad content. A cloud-based monetization […]

The AWS Content Analysis solution is a fully automated content-based video search engine. It quantifies video content using AI services from AWS for computer vision and speech analysis, then catalogs videos so users can browse video collections according to specified search criteria. This solution provides automation that can dramatically reduce the human involvement needed to catalog video archives for search.

Product placement in video is not a new concept. In fact, the first occurrence is in 1927 when the first movie to win a Best Picture Oscar (Wings) has a scene where a chocolate bar is eaten, followed by a long close-up of the chocolate’s logo. Imagine if viewers in 1927 could right there and […]