Tag: CPG

Two weeks ago, we dug into the question of how data and analytics enables consumer packaged goods (CPG) enterprises to unlock innovation with a group of over 40 CPG visionaries at the CGT Analytics Unite conference in Chicago. We asked the CPG leaders to organize themselves by functions and select two to three data and […]

As a part of our “Engaging Shoppers & Consumers” track at this year’s Industry Innovators virtual event, we had the pleasure of welcoming Hallmark’s Chief Technology Officer Chai Pallapothula to discuss how the company is engaging shoppers and consumers with the help of digital transformation. In this post, we cover highlights from Pallapothula’s “How Hallmark […]

The COVID-19 pandemic created unprecedented disruption to businesses and global markets. Although most of the world appears to be past the uncertainty and turbulence of the pandemic, companies, especially in the consumer packaged goods (CPG) industry, continue to deal with major challenges. These include supply chain disruptions and labor shortages. Simultaneously, consumer buying patterns and […]

During our recent 2022 Industry Innovators: Retail & CPG virtual event, AWS’ Justin Honaman met up with Seth Goldman, executive chairman of Beyond Meat and co-founder of PLNT Burger and Eat the Change®, to discuss Goldman’s background in the food and beverage industry as well as the keys to innovation he discovered along the way. […]

According to the Top 10 Consumer Packaged Goods Software Vendors, Market Size and Market Forecast 2020-2025, “SAP led the pack with 12.1% market share riding on a 2.4% jump in consumer packaged goods license, maintenance, and subscription revenues.” Some big names make up that 12.1% market share, such as Dole, Del Monte, Swire Coca-Cola, The […]

The COVID-19 pandemic created unprecedented disruption to businesses and global markets. Although most of the world appears to be past the uncertainty and turbulence of the pandemic, companies, especially in the consumer packaged goods (CPG) industry, continue to deal with major challenges, such as inflation pressure and declining demand. At the same time, consumer buying […]

CPG organizations are learning how to consistently innovate and deploy new ideas faster by optimizing supply channels, identifying consumer trends, and utilizing various marketing and product positioning strategies at retail locations. This responsive approach to the market has helped to increase market share, consumer traction, and profitability for numerous brands and products. In today’s market, […]

The COVID-19 pandemic created unprecedented disruption to businesses and global markets. Although most of the world appears to be past the uncertainty and turbulence of the pandemic, companies, especially in the consumer packaged goods (CPG) industry, continue to deal with major challenges. These include supply chain disruptions and labor shortages. Simultaneously, consumer buying patterns and […]

Many of the latest trends in the consumer-packaged goods (CPG) industry have centered around the supply chain, manufacturing, and customer execution aspect of solutions. Foundational to these solutions is data and analytics capabilities that enable innovation, advancement, and speed. Let’s explore how data and analytics have evolved for CPG companies, where we’re experiencing new patterns […]

In the latest installment of our CPG Partner Conversations series, we talked to Claudia Virgilio, Global Vice President of Commerce Partnerships at Skai, an AWS Partner that offers a holistic go-to-market engine to enhance customer connections with actionable intelligence to make smarter decisions and drive better outcomes. In this post, Claudia explained the importance of […]