Tag: AWS Distributors

Learn about new innovations announced at AWS re:Invent 2025 that elevate how Partners work with AWS to deliver exceptional customer value. These enhancements to Partner programs, AWS Marketplace, and Partner Services are designed to expand opportunities and drive unprecedented growth across the AWS Partner Network.

New research from the AWS Partner Ecosystem Multiplier (PEM) 2025 Study reveals AWS Partners can achieve up to US$7.13 in services revenue for every US$1 of AWS technology sold. Discover six key strategies to maximize your business value through the AWS Partner Network (APN) and position your organization for success in the growing AI and cloud services market.

We’re announcing strategic updates to Channel Partner Programs and Managed Services Provider Program for 2026, featuring enhanced incentives, streamlined benefits, and new deal registration capabilities. These changes are designed to help Partners scale their AWS practices more efficiently while driving greater customer success in digital modernization and AI initiatives.

Amazon Bedrock is now available for resale by AWS Channel Partners in the Solution Provider and Distribution programs, providing customers access to the fully managed generative AI service with foundation models from leading providers including AI21, Anthropic, Cohere, Meta, and OpenAI.

Discover how AWS Premier Tier Services Partner Crayon achieved 3X revenue growth through strategic collaboration with AWS. Learn how their Define-Organize-Execute-Measure framework transformed operations across 46 countries and launched three new revenue streams. This success story showcases how AWS partners can accelerate growth through systematic execution and clear accountability.

Introducing the AWS Partner Profitability Framework, an intuitive and reliable way to maximize business value with the AWS Partner Network (APN). The AWS Partner Profitability Framework optimizes the partner journey to broaden the value and deepen expertise across various business models. According to a 2022 study conducted by Canalys, partners with a breadth of offerings can achieve a $6.40 multiplier per $1 AWS sold. 

By Saad Khan, Sr. Partner Solutions Architect – AWS By Said Fezazi, Sr. Strategic Partnership Manager – AWS By Janees Reghelini, Communications and Media Manager – Redington Gulf Redington Gulf As a trusted AWS Distributor, Redington Gulf helps AWS Partners grow revenue by reselling Amazon Web Services (AWS) solutions and services. To understand more about […]

The cloud has become integral to modern businesses, providing unprecedented scalability, agility, and cost-efficiency. Learn how AWS Partners TD SYNNEX and CoreStack worked together to introduce an innovative solution based on the AWS Well-Architected Framework and CoreStack’s AI-powered NextGen cloud governance and FinOps capabilities to help customers optimize their cloud costs and improve overall cloud operations.

We are excited to announce the general availability of AWS Incident Detection and Response, a new add-on to AWS Enterprise Support that’s enabled under the AWS Solution Provider Program and AWS Distribution Program. This leverages the proven operational, enhanced monitoring, and incident management capabilities used internally by AWS teams and externally by AWS Managed Services (AMS). Enrollment into AWS Incident Detection and Response is available October 1, 2022.

AWS is excited to announce that 85 new, additional countries are now approved for the Commercial Channel Programs which consists of the AWS Solution Provider Program and AWS Distribution Program. This announcement means AWS Partners located in these countries are now allowed into our reseller programs, which greatly accelerates AWS’s ability to expand into these regions by several years. Authorized AWS Distributors already have coverage in 60 of the 85 newly-authorized countries.